Reinvention? Why didn't they think about this - oh say - ten years ago? I was at a press preview of a redone Cavalier in 1999 when the brand manager said, "I don't have gasoline in my blood . . . " and you knew it was going to go downhill from there.
Well here's the spin from GM:
Go back twenty years and Maryann Keller's, "Rude Awakening" was published. Subtitled, "The Rise, Fall, and Struggle for Recovery of General Motors". Some things don't change evidently.
Monday, June 1, 2009
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